Enshitification
Coined by tech writer Cory Doctorow, "enshittification" perfectly captures how our favourite online platforms go from exciting and useful to… well, enshittified. First, they lure us in with convenience and fun. Then they hook in businesses looking to reach us. And finally? They squeeze both for profit, leaving behind a mess of ads, scams, and bad vibes.
Named “Word of the Year” in the UK, USA, and Australia, enshittification has become the go-to term for the slow decay of the digital world. Doctorow takes us through how we got here, who’s to blame, and how we can fix it, calling out everything from surveillance and manipulation to the monopolies that turned our digital public squares into a mix between a shopping mall and a dumpster fire.
But it’s not all doom and gloom. With sharp insight and a dash of hope, Doctorow lays out a plan for taking back the internet: protecting privacy, empowering workers, and rebuilding a better web.
Smart, funny, and fiercely relevant, Enshittification is the must-read tech book of the year, an internet survival guide for anyone who’s ever thought, “Wasn’t this all supposed to make life better?”
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How does it come?
hardback, 234 x 153 mm approx., 192 pages